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Dr. Lubaba Sadaf
Assistant Professor
International Business & Marketing

National University of Sciences and Technology (NUST)
NUST Business School, H-12 Sector, Islamabad
Tel : +92-51-90853114

Cultural Sociology, Qualitative methodology, Gender and familial relations in transnational context, Gender based violence, Urban sociology, Ethnography, sociology of everyday life, Pakistani Diaspora in Scotland, Ethics in qualitative research.

PhD Sociology.School of Social and Political Science.  University of Glasgow UK. MSc. Social Anthropology.Quaid-e-Azam University. Pakistan

Lubaba Sadaf is a specialist in the sociology of every day life, with research interests in culture and social inequalities and intersections of gender, violence and transnational families. Currently, she is working on two HEC funded research projects. The first investigates the transnational families and kinship ties in the context of UK and Pakistan. The second explores the Pakistani youth’s interaction with cyber space technologies.